2016 Mobile Star Awards Winner:
Mobile Sales and Marketing / CRM — Seismic
Profile:
Seismic
505 Lomas Santa Fe Drive, Suite 170
Solana Beach, CA 92075
(+1) 855-466-8748
seismic.com
Facebook: /seismicsoftware
Twitter: /seismicsoftware
YouTube: /seismicsoftware
Structure: Private Company, established in 2010
No. of Employees: 185
OS Supported: All Platforms
Contacts:
Jason Fidler, Senior PR Specialist – jfidler [at] seismic.com
How Seismic saves time & speeds sales wins:
Seismic is a leading mobile sales and marketing enablement solution that allows sales teams to deliver the right content at the right time on any device. Seismic’s mobile-first, cloud-based platform enables sales content to find field and inside sales reps and personalize itself to quickly create contextually-relevant, compliant materials. Seismic dramatically increases time spent selling, improves win rates, reduces sales cycles and increases customer satisfaction.
Seismic was founded in 2010 to address the breakdown between sales and marketing that many enterprise companies experience. According to MarketingSherpa, 79% of marketing leads never convert into sales, while on the sales side, 79% of reps miss their quota, in part due to the misalignment between the two departments.
Further, SiriusDecisions reports that 2/3 of a company’s content goes unused, but many companies have no way of knowing what content sales finds useless, and what content they just can’t find at all. This lack of visibility results in sales reps creating their own content or just referring to the same outdated presentation they have saved remotely. Seismic was created to bridge this gap between sales and marketing teams and make marketing more efficient and sales more productive.
Seismic bridges the mobile sales and marketing gap
On the marketing side, Seismic gives marketers control of messaging and branding by connecting all content and data sources in a single repository so sales teams have access to the most up-to-date, on-brand, and contextually-relevant sales materials. Marketers have better visibility into what content sales reps are using and what’s resonating with prospects, which removes guesswork and allows them to create more high-performing content.
By seamlessly connecting all of a company’s data sources, the data updating process with Seismic is “change once, publish all,” eliminating the need for any manual updates. This is especially relevant in compliance-regulated industries, who can spend 2-3 days updating a single piece of collateral at the end of every quarter. With Seismic, the entire process is automated.
For sales, Seismic puts reps in the best position to win deals with the right content at the right time on any device. By serving up content where reps spend the majority of their time—email and CRM—Seismic eliminates the 30 hours on average per week spent searching for and creating content and allows highly mobile sales and marketing teams to have more contextually-relevant interactions with more prospects and customers in the same amount of time. More meaningful sales interactions lead to increased win rates and higher customer retention; one Seismic customer was able to reduce customer churn by 50%.
Seismic has partnerships and integrations with leading software providers, including Salesforce and Microsoft, which allow sales content to find highly mobile sales reps directly where they spend most of their time. Seismic’s customers span several industries, including asset and wealth management, technology, insurance, and pharma, and include Workday, Fidelity and Synchrony Financial.
By bringing together cloud architecture, advanced and automated data services, powerful analytics, and a company’s best content, Seismic is changing the way mobile sales and marketing teams work together to deliver an exceptional customer experience.
Recent Seismic News:
Brainshark and Seismic Partner to Optimize Sales Readiness and Performance
Seismic Launches NewsCenter to Modernize Enterprise Sales Communications
Seismic and MindTickle Partner to Increase Revenue per Rep at Large Enterprises
Seismic Launches Application to Expand Marketing Teams’ Impact on the Bottom Line