2015 & 2016 Mobile Star Awards Sponsor & Winner:
Mobile Fleet Tracking — Azuga Fleet
Success Story: Mobile Asset Tracking — CG Appliance Express (2016)
Profile:
Azuga
2570 N. First Street, Suite 200
San Jose, CA 95131
(+1) 408-430-5777
info [at] azuga.com
azuga.com
Structure: Private Company, established in 2012
OS Supported: Android, Apple iOS
How Azuga revs up fleet efficiency & savings:
Utilizing GPS fleet tracking technology to monitor and correct bad driving behavior is a good solution, but managers and employers have never really been able to shake off the “big brother is watching you” problem when it comes to effectively implementing the program. This sense of overbearing management has brought tension to the manager/driver relationship and has likely contributed to an increase in the already high fleet driver turnover rate.
We, at Azuga, felt it was time to find a unique and new way to decrease risky and careless driving behaviors with Azuga Fleet Mobile.
Azuga Fleet Mobile the first-of-its-kind, interactive mobile experience that integrates gamification and real time data to encourage self-coaching and healthy competition. Available on iOS and Android, drivers can utilize the app to monitor the same driver behavior data that managers have seen all along, (hard breaking, excessive idling, etc.) and make adjustments as they see their own driving errors in real-time. Not only can drivers see their own data; they can see their colleagues too, stimulating healthy competition among the entire fleet.
Azuga GPS fleet tracking benefits both drivers & companies
Through the Azuga app, managers can reward drivers for achievements such as “most efficient driver” or “most improved driver” with gift cards to top brands such as Amazon and Walmart.
Ultimately, the app has been proven to improve company culture, lower driver turnover rates, increase transparency and overall productivity and decrease costs — the fundamental goal for any fleet manger. Furthermore, when drivers become safer, overall MPG of the fleet improves, and the ROI is effortless.
This app was made possible by the unmatched accuracy of Azuga Fleet’s plug-and-play hardware. Smaller than the palm of your hand, the device can be installed in less than 30 seconds into the vehicle’s OBD port.
Because Azuga’s hardware provides performance data 60 times faster than competitors, Azuga is able to create an unparalleled, accurate data read that could be transmitted into the application instantaneously.
The use of rewards systems such as these has been proven as one of the single highest predictors of “organizational climate.” This factor has a direct correlation with financial results. The “super app” will not only increase overall performance of fleets, but also enrich the organization’s culture and the driver’s lifestyle, giving employees the opportunity to earn rewards and enhance their professional image, benefiting everyone involved. This changes the fleet management culture from “Gotcha” to “Great Job!”
See how Azuga GPS fleet tracking helps CG Appliance improve efficiency.
Recent Azuga News:
Azuga Announces First 2017 Safe Driving Award Recipients Ahead of National Safety Month
Azuga Announces Safe Driving Award Program’s Top Driver and Fleet Manager of the Year
Leading Connected Fleet Provider Azuga Launches Asset Tracking Solution